These days, your YouTube thumbnail is almost as important as the video content itself. As we’ve previously mentioned, a crisp, well-designed YouTube thumbnail can be the factor that determines whether your audience clicks on your video or not.

Have you ever noticed that a lot of big YouTube accounts switch up their thumbnails during special events or holidays, like the Superbowl or Christmas? Let’s take a look at how to add a new thumbnail for an existing video, and why this is so important for your channel.

Let’s jump right in!

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Reddit is one of the most interesting places on the internet. I fully believe that, and you’ll be hard-pressed to change my mind.

It can provide an exceptional source of community. No matter what you’re interested in, you can find a group of people who share those interests and want to discuss them.

When I was going off to college, I joined subreddits for recent high school grads and for my specific future college. I’ve followed subreddits for favorite TV shows, for dog owners (and for specific dog breeds). I planned my wedding and would pop into related subreddits, and even learned how to better care for my curly hair.

The sky is the limit here, which means there are plenty of opportunities for those who want to start their own community for whatever reason. And the good news is that community building opportunities are exceptional… if you know what to do.

One crucial part of starting a thriving subreddit is to absolutely nail your Reddit banner. And in this post, we’re going to go over everything you need to know about the ideal Reddit banner size and five best practices to help. [continue reading…]

I’m a strong believer in “every brand needs an Instagram account.” Even if you don’t think you do.

B2B brands do. Small local service-based businesses with limited audience reach also do. Nonprofits, medical organizations, and even freelancers should strongly consider having an Instagram.

It’s an incredibly high-engaging platform with great discoverability potential, and we know that users are actively excited to connect with brands they like. The organic reach is also phenomenal when you’re able to create high-engaging content that your audience loves.

That’s always the snag, isn’t it? Knowing how to create that high-engaging content.

To make things easier, in this post we’re going to look at 10 different types of Instagram post ideas that typically perform exceptionally well on the platform so you can increase engagement, organic reach, and your results all in one. [continue reading…]

When it comes to streaming platforms like Spotify, it’s easy to think that the only thing that could ever matter is the music, and maybe the titles. People are there for the music, and if they’re walking around listening through the app with their phones in their pockets, how much could visuals really matter?

This isn’t a mistake that you want to make, however, as Spotify playlist and album covers can actually play a big part in what users choose to listen to. If you want to get more clicks on and listens to your playlist, you’re going to want to choose a strong playlist cover photo.

In this post, we’re going to take a look at how to create a high-performing Spotify playlist cover that will attract user attention, including looking at the best Spotify playlist cover size and specific best design practices. [continue reading…]

Shopify is an incredible eCommerce platform, making it easier than ever for businesses and merchants to create a site for their business, market their products, and sell like never before. They have multiple different shopping cart and payment options naturally integrated into the platform, and there are thousands upon thousands of apps that can help you do everything from automating your accounting to creating shipping labels at a discount.

There are so many incredible options that sometimes merchants can still feel a little lost with some of the basics. If you can upload images of so many different shapes and sizes, for example, how do you know which one is best?

Fortunately, there are straightforward answers about the best Shopify image sizes, image subjects, and overall best practices. In this post we’ll look at everything you need to know about the best Shopify image sizes and how to optimize them to help you sell more right away. [continue reading…]

Steam is one of the most popular game-downloading platforms out there, with over 30,000 games for players to choose from. With its ability to let gamers create their own games, add friends to their profile, message other users and engage on discussion boards, and even play games with friends virtually, it’s no surprise that Steam is more popular than ever. No matter what your goal is when using Steam, a clear, eye-catching profile picture is essential if you want to stand out from the other gamers in the community.

A great Steam profile picture is essential to showing others who you are and what you stand for on the platform. You’ll want an easily recognizable, clear image that others will be able to use to identify you.

It’s easy to create and upload your profile picture to Steam, so let’s take a look at the process, starting with the ideal steam profile picture size. [continue reading…]

Trendy palettes and color combinations are essential in communicating your brand’s message in a powerful way.

Colors can influence emotions and help drive your audience to take action. When you establish your brand, it’s essential to choose visuals that help to communicate the voice, tone, and ultimate purpose behind your brand.

For example, bright colors can help to illustrate a fun, energetic brand. On the other hand, cool or calming colors can help your audience understand that your brand is all about bringing a sense of peace in an otherwise hectic world.

Looking for some inspiration and new color combinations for your brand? Let’s take a look at some trendy color combinations and palettes you can incorporate into your content marketing to re-energize your brand’s look and feel. [continue reading…]

Discord has become a popular community-centric chat platform over the past several years, drawing millions of gamers, fandom groups, and loyal followers of small businesses. Although it began primarily as a chat app for gaming communities, Discord has rapidly expanded into multiple spaces. 

With over 150 million active users every month and 19 million active weekly servers, Discord is booming. Users who want to get in on the fun will need a properly sized Discord avatar (or profile picture) for their profile. 

It’s easy to set up a great Discord avatar that reflects who you are as an individual or brand. Once you learn your way around the platform, it’s easy to set up or change the image. If you’re wondering about the right Discord avatar size and want to learn how to set your profile picture, read on. [continue reading…]

Pinterest is an excellent tool for brands and marketers that want to get their visual content and products seen by a wide audience. Searches on Pinterest are largely visual–in fact, 600 million of the searches on Pinterest every month are visual searches. If you want to get your products and content in front of users–and even sell directly from the platform–Pinterest is an effective way to do so. [continue reading…]